Do the right thing

The Organizing Committee for the Vancouver winter games needs to do the right thing here.
Our Canadian women ski-jumpers won their lawsuit on the merits when the BC Supreme Court ruled that it is indeed discriminatory that women are not allow to compete in the winter Olympics.

Madam Justice Lauri Ann Fenlon ruled that the women ski jumpers were indeed discriminated against by the International Olympic Committee's decision to keep them off the 2010 Olympic calendar, but added that the Switzerland-based IOC was beyond the reach of the Canadian Charter of Rights and Freedoms.
The Vancouver Organizing Committee for the 2010 Olympic and Paralympic Winter Games (VANOC), which was the target of the ski jumpers' lawsuit, is duty-bound – despite the Charter – to abide by IOC decisions, Judge Fenlon concluded, a situation she confessed was “somewhat distasteful.”“
. . . Men can participate … even though they do not meet the current standard for inclusion. Women cannot,” she said. “In my view, the exclusion of women's ski jumping from the 2010 Games is discriminatory.”

There is a moral imperative now for our organizing committee to go ahead and schedule this event, using the ski jump facilities that Canadian taxpayers have paid to build. It would be tremendously popular, in terms of both media coverage and attendance.
I know, I know -- they just can't do it because the IOC would object.
What I don't know is why Canadians should care.